The Good NET Guide

Posts Tagged ‘commercial’

I didn’t watch the Superbowl, so I didn’t see any of the commercials. Had I watched, I would have seen — and thoroughly enjoyed — this Old Spice body wash commercial. Leo Laporte saw it, though, and was so utterly blown away by it that he got the creative team who created it on for an interview

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The making of a great commercial

Today, Bantam Live, is launching the commercial version of its social CRM workspace and is rolling out premium features of its product. Bantam Live provides an online workspace for business teams that has “social CRM” features, which include a real-time dashboard stream of messaging and workflow activity along with a native CRM application. Members can share information, track activity, and manage contact and company relationships both inside and outside the organization via a real-time activity stream.

We last wrote about Bantam when the startup debuted its product at TechCrunch’s RealTime Stream CrunchUp last July.

Bantam extends a company’s sales outreach and customer relationships out to the social Web. For instance, with Bantam, a user can search Twitter, import a new contact with one click, initiate task workflows with team members to engage this new contact, and then converse with the new contact for lead generation. All of this happens within the same application, integrated with Twitter and soon other social networks like Facebook. Bantam Live also allows users to search, monitor, and connect with people across the web for sales leads, business development, and marketing purposes. Members also can manage their calendars, file sharing and task management within the platform. Similar to the activity stream on Facebook, Bantam Live will now include co-worker notifications, workflow information, customer communications and other messages within a realtime stream in a dashboard.

Bantam Live also recently raised a second round of funding from angel investors, bringing the startup’s funding to $1.7 million. Of course, Bantam will face competition from Salesforce’s upcoming product in the social CRM space, Chatter. But Bantam’s CEO John Rourke maintains that his offering is not only comprehensive, but also more reasonably priced than Chatter. Plus, Bantam is entering the marketplace now, ahead of Chatter. That being said, Bantam is still entering a crowded space that includes many worthy competitors besides Chatter, including Jive, Cubetree and Socialtext.

Bantam Live charges a monthly subscription fee for a range of plans that range from $19 (for a Personal plan) up to $140 per month large groups/heavy use. We have a special offer for TechCrunch readers in the month of February; enter the promocode “TECHCRUNCH” when signing up for Bantam, and you will save 50% on your first two paid-months, after a free 30-day trial.

Do you dream of jet boots and ninjas from space? Sure, we all do. Well, the future just arrived in my mailbox, friends, and it’s the Kempler & Strauss W Phone Watch, an unlocked GSM phone inside a watch. Is it amazing, you ask? Does it come with a jet pack, you ask? The answers are “Yes” and “No.”

The phone is about as big as a Garmin GPS watch and has a touchscreen and small camera. I’m going to wear this thing for a few days and report back on how it feels to wear the entire world on your wrist but this far it seems to work fine. The screen is amazingly hard to type on without a little stylus, but it’s fun to try. Interestingly, you can even make and take calls without a headset.

How much does it cost? $199, friends, and it’s available for pre-order now. While it will never replace the standard phone, it’s nice to be able to tell people to talk to the hand. Or talk to the wrist. Or whatever.

Click through for a video Quick Look. Look for a review next week.

Trouble at HP .

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Did you notice the big HP strike the other day?

Security technology has been really moving forward lately for both home and commercial use.

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Facial recognition door locks keep you pad safe from undesireables

StealthSwitch: it’s a button… that you step on Watch this Google Chrome commercial right now Review and giveaway: Thirsty Light Snowflake Thursday Giveaway: Pulse Smartpen Babbage’s 19th-century “difference engine” on display in Mountain View

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Daily Crunch: Forecast Edition

PicScout a startup that produces image tracking technology for stock photography agencies, professional photographers and others is adding the CEO of Creative Commons, Joi Ito, to its board of advisors.

PicScout originally started off as a content copyright enforcer, hunting down unlicensed images on the web with its flagship ImageIRC technology. The company also launched PicApp, a flash-based image provider that offers legally licensed images from large databases for free. The company makes money by including ads as part of the embedded picture viewer.

Ito said that PicScout is bringing sensibility to the image sharing economy by bringing the commercial world and open world together to drive awareness around licensing power for images.

Ito’s role as advisor makes sense considering PicScout’s efforts to license images legally. PicScout recently launched a browser plug-in called ImageExchange that identifies photos that have been fingerprinted within its image tracking and credit technology that identifies images. The add-on will track microstock images, right-managed images, royalty-free and UGC images.

So when you search Google, Flickr, the web and more, IRC can provide you with image credit information when applicable. Image IRC provides a way to support the efforts of Creative Commons licenses and RDFa by validating, fixing and filling in missing metadata on all images online. PicScout claims that tens of millions of images have already been identified.

Crunch Network: CrunchGear drool over the sexiest new gadgets and hardware.

Earlier this afternoon Fake Steve Jobs took one look at Microsoft’s new Windows Mobile commercial and wrote, “Dancing Twitter icons do not translate into cutting-edge advertising.”

I don’t know. I think the commercial is pretty good, but only because it seems to me the strategy here was to turn Internet Explorer, Outlook, Microsoft Messenger and the others into Party Boy from Jackass.

And interestingly, Twitter is the only non-Microsoft product to make that cut. We know Microsoft has been thinking about Twitter lately. It could well be their ultimate Party Boy.

Crunch Network: CrunchBoard because it’s time for you to find a new Job2.0

You know what Canada looks like? It looks like the best part of town - where everyone is cool and gets drunk all the time without hangovers and where you used to go to raves when you were like 16 and now when you go back the rave places have grown up with you and become chocolate shops and classic book stores - but it looks like that all over the country.

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Outrage! Canadia says we’re lazy! But they do make better Palm Pre commercials

What do analysts know about hardware or anything at all? Nothing if the Commercial Times’ report about the Palm Eos shipping in October turns out to be true

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Palm Eos to ship in October