The Good NET Guide

Posts Tagged ‘analytics’

Some people don’t like the idea of Google having any data about them. Unfortunately, if you visit a site tracked by Google Analytics (and chances are you hit several each day), you have no choice. But soon, you might.

Google is testing a browser-based opt-out solution for Google Analytics, they briefly note today on the Google Analytics blog. Specifically, this would be a “global browser based plug-in to allow users to opt out of being tracked by Google Analytics.” They note that engineers are finalizing and testing the funtionality.

How exactly this will work globally across all browsers remains to be seen. While Firefox and Chrome allow for easy use of plug-ins, Internet Exploerer and Safari are a bit more complicated. Still, if you’re a user who really cares about Google not tracking this information about you, it will probably be worth it to you to install this thing.

Of course, the other question is what this means for site owners. While it’s unlikely that a lot of users would install something like this, what if they did? That could drastically cripple the entire point of Google Analytics.

[image: Paramount Pictures]

[thanks Michael]

So in 2008, a company called Integra Communications filed for a “Nexus” trademark having something to do with voice and data telecommunications. Along comes Google a year later and files for “Nexus One.” Trademark office says no go. I’m not really surprised at this; it’s not really their job to determine which is the better or more popular product, but rather whether it is possible for the two trademarks to be mistaken for one another. Oh god! Will you have to scribble out the name of your phone now and write something else?

Continue reading…

We’re still poring over the hundreds of pages of documents that were just released in the YouTube/Viacom litigation. One document that offers extensive insight into YouTube’s early operations is Viacom’s Statement of Undisputed Facts, which contains quite a few emails from the site’s three founders: Steve Chen, Chad Hurley, and Jawed Karim (sometimes referred to as YouTube’s ‘forgotten’ founder). For what it’s worth, YouTube dispels the notion that these were really undisputed; a YouTube spokesperson said “This statement of undisputed facts is a statement of undisputed fiction.”

One of YouTube’s defenses in this case is that it has virtually no way to tell if a piece of content has been uploaded with the authorization of its owner. Which is true — Viacom has even admitted that it requested that YouTube remove many of the videos that its own personnel had uploaded. Because of the DMCA, YouTube was allowed to keep this potentially infringing content online provided it responded in a timely manner to takedown requests.

But these Emails, at least as presented by Viacom, don’t make it sound like YouTube’s founders and employees were necessarily worried about depriving content owners of videos they may have rightfully uploaded. Sometimes, it sounds like they’re pretty sure that they weren’t authorized, and were just relying on the fact that they didn’t have to do anything until they received a takedown notice. Instead, they were worried about prematurely cutting off the bulk of their traffic.

There’s some talk of creating the perception that YouTube was concerned with patrolling such content. In one memorandum, Jawed Karim told YouTube’s Board of Directors that the 10-minute length restriction the site was imposing would “reinforce the official line that YouTube is not in the business of hosting full-length television shows”, but that it “probably won’t cut down the actual amount of illegal content uploaded” because users could easily split shows in half or upload the “Juiciest bits of television shows”. Which begs the question, what was the point? Also, note that he refers to it as “the official line”.

Of course, YouTube says this is all “undisputed fiction”, and they’ll probably argue that the quotes were taken out of context (and they may well have been). If YouTube did follow the DMCA to the letter of the law (regardless of their underlying motivation), they may not have much bearing on the case.  And there’s also the fact that Viacom is being hypocritical with all of this, because it too offered user-generated video sites that relied on the DMCA, and it uploaded many videos to YouTube itself.

But it makes for some very interesting reading.

Here are from some of those early Emails and IM conversations (you can find the full document here:

On July 4,2005, YouTube co-founder Chad Hurley sent an email to YouTube co-founders
Steve Chen and Jawed Karim titled “budlight commercials,” stating “we need to reject these
too”; Steve Chen responded by asking to “leave these in a bit longer? another week or two can’t hurt;” Jawed Karim subsequently stated that he “added back all 28 bud videos. stupid. . .,” and Steve Chen replìed: “okay the video they upload, first, regardless of people are going to be telling people about the site, therefore making it viral. they’re going to drive traffic. second, it adds more content to the site. third, we’re going to be adding advertisements in the future so this gets them used to it. I’m asking for a couple more weeks.”

In a July 10, 2005 email to YouTube co-founders Chad Hurley and Steve Chen,YouTube co-founder Jawed Karim reported that he had found a “copyright video” and stated: “Ordinarily I’d say reject it, but I agree with Steve, let’s ease up on our strict policies for now. So let’s just leave copyrighted stuff there if it’ s news clips. I still think we should reject some other (C) things tho. . .”; Chad Hurley replied, “ok man, save your meal money for some lawsuits! no really, I guess we’ll just see what happens.”

In a July 19, 2005 email to YouTube co-founders Chad Hurley and Jawed Karim, YouTube co founder Steve Chen wrote: “jawed, please stop putting stolen videos on the site. We’re going to have a tough time defending the fact that we’re not liable for the copyrighted material on the site because we the co-founders is didn’t put it up when one of blatantly stealing content from other sites and trying to get everyone to see it.”

In a July 23, 2005 email to YouTube co- founders Steve Chen and Jawed Karim, YouTube cofounder Chad Hurley responded to a YouTube link sent by Jawed Karim by saying: “if we reject this, we need to reject all the other copyrighted ones. . . . should we just develop a flagging system for a future push?”; Karim responded: “I say we reject this one, but not the other ones. This one is totally blatant.”

In an August 9, 2005 email to YouTube co-founders Steve Chen and Jawed Karim, YouTube co-founder Chad Hurley stated: “we need to start being diligent about rejecting copyrighted/inappropriate content. we are getting serious traffic and attention now, I don’t want this to be killed by a potentially bad experience of a network exec or someone visiting us. like there is a cnn clip of the shuttle clip on the site today, if the boys from Turner would come to the site, they might be pissed? these guys are the ones that will buy us for big money, so lets make them happy. we can then roll a lot of this work into a flagging system soon.”

On August 10,2005, YouTube co-founder Jawed Karim responded to YouTube co-
founder Chad Hurley (see SUF i1 (previous para)): “lets remove stuff like movies/tv shows. lets keep short news clips for now. we can become stricter over time, just not overnight. like the CNN space shuttle clip, I like. we can remove it once we’re bigger and better known, but for now that clip is fine.” Steve Chen replied, “sounds good.”

In response to YouTube co-founder Chad Hurley’s August 9, 2005 email (see SUF i146) YouTube co-founder Steve Chen stated: “but we should just keep that stuff on the site. I really don’t see what wì1 happen. what? someone from cnn sees it? he happens to be someone with power? he happens to want to take it down right away. he get in touch with cnn legal. 2 weeks later, we get a cease & desist letter. we take the video down”; Chad Hurley replied: I just don’t want to create a bad vibe… and perhaps give the users or the press something bad to write about.”

In a September 1, 2005 email to YouTube co-founder Steve Chen and all YouTube
employees, YouTube co-founder Jawed Karim stated, “well, we SHOULD take down any: 1)movies 2) TV shows. we should KEEP: 1)news clips 2) comedy clips (Conan, Leno, etc) 3) music videos. In the future, I’d also reject these last three but not yet.”

On September 2,2005, in response to an email from YouTube co-founder Chad Hurley reporting that he had taken down clips of the TV show “Family Guy,” YouTube co-founder Steve Chen stated: “should we just assume that a user uploading content really owns the content and is agreeing to all the terms of use? so we don’t take down anything other than obscene stuff?”

In a September 3,2005 email responding to YouTube co-founder Chad Hurley’s concern
that “the site is starting to get out of control with copyrighted material” (see SUF i154),
YouTube co-founder Steve Chen stated to the other two YouTube co- founders that, “what’s
the difference between big-boys/stupidvideos vs youtube? . . . if you look at the top videos
on the site, it’s all from this type of content. in a way, if you remove the potential
copyright infringements, wouldn’t you still say these are ‘personal’ videos? if you define
‘personal’ to be videos on your personal harddrive that you want to upload and share with
people? anyway, if site traffic and viralìty will drop to maybe what it is. . . i’d hate to prematurely 20% of attack a problem and end up just losing growth due to it.”

In response (see SUF i155), YouTube co-founder Jawed Karim wrote: “well I’d just remove the obviously copyright infringing stuff. movies and tv shows, I’d get rid of. . . .leave music videos, news clips, and clips we’ll of comedy shows for now. I think thats a pretty good policy for now, no?”

In a September 3,2005 email to the two other YouTube co- founders, YouTube co-founder
Steve Chen responded to Jawed Karim’s suggestion that YouTube remove “obviously copyright infringing stuff’ (see SUF i156) by stating that “i know that if (we remove all that content. we go from 100,000 views a day down to about 20,000 views or maybe even lower. the copyright infringement stuff. i mean, we can presumably claim that we don’t know who owns the rights to that video and by uploading, the user is claiming they own that video. we’re protected by DMCA for that.we’ll take it down if we get a ‘cease and desist”‘; Jawed Karim replied: “my suggested polìcy is really lax though. . . . if we keep that polìcy I don’t think our views will decrease at alL. “

In a September 7, 2005 email, YouTube co-founder Steve Chen wrote to YouTube cofounders Chad Hurley and Jawed Karim, and Roelof Botha of Sequoia Capital (and later a
YouTube board member) that YouTube had “implemented a flagging system so you can flag a video as being inappropriate or copyrighted. That way, the perception is that we are concerned about this type of material and we’re actively monitoring it. The actual removal of this content will be in varying degrees. We may want to keep some of the borderline content on the site but just remove it from the browse/search pages. that way, you can’t find the content easily. Again, similar to Flickr, . . . you can find truckloads of adult and copyrighted content. It’s just that you can’t stumble upon it, you have to be actively searching for it.”

In a January 25,2006 instant message exchange, YouTube co-founder Steve Chen
(IM user name tunawarrior) told his colleague YouTube product manager Maryrose Dunton
(IM user name maryrosedunton) that he wanted to “concentrate all of our efforts in
building up (YouTube’sJ numbers as aggressively as we can through whatever tactics, however evil,” including “user metrics” and “views,” and “then 3 months, sell it with 20m views per day and like 2m users or something. . . I think we can sell for somewhere between $250m – $500m . . . in the next 3 months. . . and there *is* a potential to get to $1 b or something.”

In a February 17,2006 instant message conversation, YouTube systems administrator Bradley Heilbrun (IM user name nurblìeh) asked YouTube product manager Maryrose Dunton (IM user name maryrosedunton), “was it me, or was the lawyer thing today a cover- your-ass thing from the company?” Dunton responded, “oh totally. . . did you hear what they were saying? it was really hardcore . . . if we even see copyrighted material on the site, as employees we’re supopsed (sic to report it”; Heilbrun replied, “sure, whatever,” and Dunton said “I guess the fact that I started like 5 groups based on copyrighted material probably isn’t so great”; in response Heilbrun said “right exactly. . . but it’s a cover your ass . . . so the board can say we told maryrose not to do this.”

In the same instant message conversation,YouTube product manager Maryrose Dunton
(IM user name maryrosedunton) reported the results of a “lìttle exercise” she performed
wherein she “went through all the most viewed/most discussed/top favorites/top rated to try and figure out what percentage is or has copyrighted materiaL. it was over 70%.” She added, “what I meant to say is after I found that 70%, I went and flagged it all for review.” When deposed, YouTube product manager Maryrose Dunton confirmed in reference to the February 28,2006 instant message exchange with YouTube co-founder Steve Chen (see SUF i195) that she was being sarcastic and did not actually flag any of the copyrighted videos for review.

CrunchBase Information

YouTube

Viacom

Information provided by CrunchBase

Despite criticism, and an overall frustrating experience, Google is definitely not ready to give up on Buzz. The latest indication comes today by way of a new Android widget that makes it easier than ever to post updates to the service.

The new Google Buzz widget for Android allows you to post text or photos to the service without having to launch any app on the device. And, if you choose, you can easily tag your location to your buzz, as well as determine if it should be public or private. This widgets extends the already solid support the Android platform is offering the young service. For example, Buzz is built into Google Maps on Android, as well.

This new widget looks very slick — easily one of the best widgets for Android yet. And it furthers my opinion that Buzz should have been launched as a location-based service first. Of course, this simple functionality wouldn’t be possible on the iPhone, which doesn’t allow for widgets (and who knows if they’d even accept a Buzz native app at this point — or if Google would even create one for them).

Google talked about Buzz quite a bit this past week during a panel at SXSW. They apparently are thinking about letting users pre-test new features now.

This new widget works on Android 1.6 and later. To find it, search for “Google Buzz Widget” in the Android Market.

We’ve had lots of emails from MySpace employees with their response to our most recent post about the crumbling mid level management structure. “If you’re a MySpace employee and feel differently, please contact us anonymously,” we said. And they did contact us. But they don’t feel differently. There was also a great discussion in the comments section to that post where a few MySpace employees chimed in both pro and against the company.

But the emails were most telling. One wasn’t anonymous and the writer asked to keep it off record, and we’ll respect that. But he wrote at length about high level execs “chewing out” the lower ranks, in public. And lots of exec level nepotism hires.

This is a theme brought up by another employee, writing anonymously. He or she confirmed that too many mid level managers are leaving the company, and talks about more yelling at employees in public (“Maple” refers to 407 North Maple Drive, the address of MySpace HQ, “Jason” refers to Co-president Jason “Hell Yeah” Hirschhorn):

Dear TechCrunch-

I always enjoy your article on the drama at my company – MySpace but I’ve never felt the urge to write until now. I guess I’m writing you because your article was ABSOLUTELY dead on. Because of that, my morale isn’t really high and I really don’t give much of a shit anymore.

Well, the hole goes deeper than that. Many departments are losing much of the middle layer of actual star performers, but people who can’t get anything done due to the crazy BS in Maple. For example, 2 directors in Jason’s product org are gone recently: (Director of Analytics – Joe Schantz who went to Yahoo), Director of Product Mahesh Angadi. Other senior middle managers like Sr Product Manager Charles Pham, who went to CitySearch and Sr. Online Marketing Manager, Laura Coltrin left and is now at EventBrite. What do these particular people have in common? Besides being huge losses for MySpace, they were all re-orged under his royal heighn-ass, Jason. People don’t want to work for that moron – he’s just consolidating power.

Today, Jeff Webber – Director of Engineering in Seattle – gave notice (no idea where he’s going.)

Oh, and Jason really doesn’t get along with Mike. Jason was witnessed ripping one of his VPs a new one when the VP was trying to explain why he was doing something that Mike requested (in front of 6 other people.) It’s a mess – but it should be fun watching one run the other out of town.

A bunch of other people have their foot out the door – spend some time around Maple, SF or Seattle near the front entrance and watch people disappear for hours at a time or for “long lunches”. Its almost comical. You see a lot of people going into empty conference room and talking on their cell phones or people “going to grab coffee” by themselves and chatting on the phone walking down the street. And yeah, I’m one of those people.

Anyway, this isn’t just due to the fact these idiots are running the company into the ground. The reason why people are leaving now is that MySpace gave out these big secret retention bonuses that had a 2 tier payout. Overall, the ENTIRE bonus was for anywhere from 20% to 100+% of a person’s base. The key is that they pay out in two segments – you had to be working in December so that you get 25% of the bonus amount). If you’re employed here until June, you get the remaining 75% of their bonus. As you can imagine, this is a LOT of money – especially at a place that gave tiny annual raises last year (<5% was the average), where we cancelled profit sharing last fiscal year (not sure you knew about that) and with no stock incentive.

It’s a huge sign of how bad things are that they are leaving 75% of the bonus on the table. However, since we all know that the ship is sinking, taking 25% in December was good enough. I don’t blame them. I’m out of here as soon as I get a new gig. I earned that bonus money but I’m sick of this place.

Oh – and the guy who thought of this bonus plan? Mike. These were given out after the review cycle (August.)

So yeah, you want to write about more defections? Wait until June and then everyone will get paid and bounce. I and others are counting the days. Its kinda funny – it was supposed to be a total secret from everyone in the ranks (yes, some people didn’t get bonuses, but those people kinda suck so who cares right?) but now everyone is joking about it privately.

-Disgruntled

And one last employee says it’s ok to paraphrase and quote parts of his/her email. This one still has some fight left in ‘em. Here are some of the better parts:

Until a recent reorg of the engineering group (did you cover it? I don’t recall seeing it.), the whole company was segmented into horizontal layers so there was an operations group, a database group, an api group, a front-end group, a search group, a datawarehouse group, etc. Anything but the most minor feature required an obnoxious amount of cross-group interaction and took huge effort just to get everyone on board and the work scheduled. Some of that layering is being done away with, at least that is the stated goal.

In addition to the extreme layering there was a group of people who sat in the middle of the process, able to accept or reject any project; people who didn’t have the business sense to be in bizdev or be product managers and didn’t have the technical ability to be developers. When they accepted a project for development they would (randomly?) select some developers to build it. There were no clear lines of responsibility, no reason for anyone to really care about what they were working on, no reward for success and no punishment for failure (except for layoffs which seem to happen more or less randomly so they don’t fall on either the reward or punishment side). This structure was called ‘the matrix’ and thankfully was a casualty of the reorg. Plus in the big layoffs last spring (before my time) the hardest hit groups were front-line employees, the developers and testers who do the actual work; you had these big design committees arguing back and forth for weeks or months about how and what to do and no one to do it at the end of the day.

A lot of the people who are leaving and have left recently were in charge of this dysfunctional process and are unable or unwilling or just plain sick of trying. Yes a lot of good (better anyway) technical people are leaving or have left and yes there is a lot of detailed knowledge about keeping the current code running going with them.

…

There are other problems besides all of that, God I’m getting sick of writing about this. The technology platform (.net) and development methodology (scrum) and general caliber of developer (although there are exceptions) is more reminiscent of a poorly run enterprise development shop than an Internet company, certainly far far far from what you would find at a startup or Facebook or even Microsoft.

…

Will Mike & Jason succeed at creating something functional out of this godawful mess? Too soon to tell, I think. The first all-hands meeting a couple of days after they took over felt like an old fashioned tent revival or something, I almost expected Zig Ziggler to show up. But I will say that there has been more communication from them in a few weeks than from Owen in several months and they are reaching out to meet with developers working on interesting or important new projects, in short they seem engaged in a way that Owen never did. I’m willing to give them the benefit of the doubt for now.

A total of 19 Japanese startups were given the chance to show their services at TokyoCamp, a demo event held by TechCrunch Japan (one of the country’s biggest blogs) this Friday. The event, which was co-organized by hosting company KDDI Web Communications, was a blast and attracted over 200 people this time.

This was the third TokyoCamp (see here and here for my previous reports), and here are short profiles of all the startups that presented there. (Please note not all of the services offer English homepages.)

Demo 1:
AQUSH by Exchange Corporation
Launched by Tokyo-based Exchange Corporation in December last year, AQUSH is a peer-to-peer lending service that is similar to ZOPA in the UK. AQUSH aims to unlock some of the more than US$7 trillion of retail cash and bank deposits (that are earning nearly 0% interest) by offering individual investors access to the US$300 billion Japanese consumer loan market.

Lenders set their desired investment amount and interest rates from 4% to 15% for 5 classes of borrower credit risk, as denoted by AQUSH itself. AQUSH loan applicants are screened based on their credit histories, financial situation and FICO scores.

The service has been in operation for 2 months and so far the average annualized ROI for investors is 10.58% after fees. AQUSH says for borrowers, interest rates range between 25% to 50% cheaper than available from specialized consumer lending companies.

If you can read Japanese, there’s an in-depth (and fairly recent) article on AQUSH on TechCrunch Japan.

Demo 2:
Maysee by Mogura
Japan is business card country, which means that your average salary man collects hundreds of these cards in any given year. Maysee is a service that scans business cards for clients, corrects OCR errors manually and makes the data accessible via PCs or mobile phones through a web app (for $20 per month per user/$0.35 per business card). The company is currently looking for business partners overseas.

Demo 3:
Sketch Piston by Team Lab
Sketch Piston is the name of a “new game genre” created by Tokyo-based Team Lab. There are two “Sketch Action” games available at the moment, Sketch Piston 3 and 4 (both of which were made for Team Lab clients). Players can interact with characters in the Flash games by “sketching” various objects with a virtual pen, stamp and eraser. The games have no goal per se, but users can make and share creative gameplay videos on a dedicated platform.

Demo 4:
Cacoo by Nulab
Cacoo is a what appears to be a powerful online drawing tool that allows multiple users to create designs collaboratively and in real-time. The designs can be shared with certain users or published on the web, for example on blogs or wiki sites. If you make changes to the designs in Cacoo, the blog or wiki the designs were pasted into gets updated automatically and in real-time, meaning there is no need for another upload.

Mainly made for technical illustrations (wireframes, software design diagrams, network diagrams, UMLs etc.), Cacoo is completely browser-based, free and available in English.

Demo 5:
Link Knowledge by SAN SAN
Link Knowledge is an SaaS solution with a focus on CRM and SFA (sales force automation). Much like Maysee (profiled above), Link Knowledge digitizes information found on printed business cards, puts the data into context and stores it in the cloud for customers who can then access their data from anywhere they want.

Demo 6:
Wishcovery
Wishcovery aims at matching people who have the right skills with those who have uploaded requests or project proposals on the site. The service is scheduled to launch in alpha in April. TechCrunch Japan covered Wishcovery just last month after it won the “TechCrunch Japan Award” at the first Startup Weekend Tokyo event.

Demo 7:
Conyac by anydooR
Dubbed “social translation service”, Conyac is actally based on a virtual currency called “Conyac Points”. The way it works is that “requesters” need to pay a certain fee upfront, upload a text and indicate which languages the text should be translated into. Registered translators (who don’t need to get screened or examined) translate texts they think they can handle to earn Conyac points. Those points can then be converted into real money via Paypal, with the service itself getting a 20% cut.

Demo 8:
LIFEmee
TechCrunch50 demopit company LIFEmee presented a revamped version of their eponymous life management service that will go live early next month. Expect less clutter, a simplified UI, fresh features (i.e. a scheduler) and a new mobile version (scheduled for release next month).

Demo 9:
Mangaroo by Mobakids
Mangaroo is a free, social manga service that allows comic artists (amateurs and professionals alike) to upload and share self-created works with other users. Readers can just read the comics, leave comments, bookmark their favorite manga or rate them.

Here’s how a typical “e-comic”, submitted by a Mangaroo member, looks like (click to enlarge):

Each manga is based on Flash and can be embedded in other websites.

Demo 10:
meme memo by meme design
meme memo is a free, Flash-based “pin board” that can be covered with “virtual Post-its”. Each user can set up to ten pin boards (folders) and embed up to 1,000 Post-its (“cards”) to scrape, organize and share various information. Some cards require work by the users themselves (i.e. the ToDo card or the address book), but others get updated automatically once you add them to your folder (i.e. the Twitter card or the RSS card). Apart from pure text, it’s also possible to add videos (YouTube card), images or audio files to the pin board.

Demo 11:
TwitCasting Live by sidefeed
As one of the few iPhone apps that were shown at TokyoCamp, Twitcasting Live (iTunes link) is a free Twitter client that lets you broadcast (video and audio) live through your Twitter account. The app splits the iPhone screen in half: You can see what you currently broadcast on the top and access your Twitter timeline on the bottom. When you start the recording, Twitcasting tweets a link to your followers who can watch the live broadcast on their PCs or iPhones. The app works with both 3G and Wi-Fi and supports the 3G as well as the 3GS (click here for a demo video).

Demo 12:
Bang Me! by DigitalNomad
Let me explain the name first: Bang Me! is a wordplay of sorts on the Japanese word for “program” or “show”, which is pronounced “ban-gu-mi” (seriously). Provider DigitalNomad is marketing the downloadable software as a dead-simple video editing tool for beginners or online businesses that don’t have the budget to produce flashy promo videos.

Bang Me! was featured on TechCrunch Japan last month and appeared to be much better than the name suggests (I was told they will change it when the software goes on sale internationally).

Demo 13:
Hanashirabe by Knowledge System
In case you ever stumbled upon a flower whose name you either forgot or were interested to know, Hanashirabe is the solution for you. Just upload a picture of the flower in question, crop it, specify when you took it and the “flower recognition engine” will reveal the name of the flower in a heartbeat (demo video).

Demo 14:
Talknote
Pitched as “Yammer for private use”, Talknote is a micro social communication service that has yet to launch. The main selling point of the service is that it enables multiple users to text-chat across a number of different devices – virtually in real-time. Talknote will be the first service that allows iPhone users to communicate with owners of regular Japanese handsets this way (PCs, Symbian, Blackberry, Android etc. will eventually be supported as well). The conversations are stored as “talknotes” and can be accessed again anytime later. I was able to play around with the iPhone version, which looked pretty nifty already.

Demo 15:
Qlippy by SpinningWorks
Presented for the first time at TokyoCamp, Qlippy is an iPad application that extends to the web in the form of a social network for book lovers. The app will let users download EPUB-based ebooks off the web to read on the iPad. Provider SpinningWorks says readers will also be able to clip pictures or texts on the iPad to create their own scrapbooks. The clipped elements and scrapbooks can be shared with other people on the Qlippy website (demo video).

Here is an early screenshot (click to enlarge):

Demo 16:
waarp by Waaotn
Korean transplant Dong Yol Lee has presented a very early version of waarp, his 3D audio augmented, “eyes-free” social network system that eliminates the need for a visual UI.

Demo 17:
Video Analytics by sus4
Video Analytics is a freemium-based “Google Analytics for video” that’s especially geared towards e-commerce and education sites. The tool helps to analyze how visitors view videos by breaking down which keywords from search engines are the most effective, how many times a certain video was accessed, how many users watched it from beginning to end, at which points users pushed the stop button etc. All data is visualized online through a Google Analytics-like dashboard.

Demo 18:
mindia
mindia wants to be the online “encyclopedia of your mind”. The main idea behind the service is to provide a platform for people to share their viewpoints on any given keyword with the world (in Japanese, at least). Unlike Wikipedia, mindia encourages users to post what they personally think and makes all discussions public, with every member having a specific profile page (example). In other words, mindia is like Wikipedia with a social network built on top of it. The platform is free to use, but there’s also a solution for enterprises.

Demo 19:
Fastweet/Fastweet Live by Glucose
Tokyo-based startup Glucose presented three Twitter apps for the iPhone. Fastweet is one of the many, many Twitter clients out there and is available in the App Store as a free version (which stores just the latest 200 tweets) or as Fastweet 2K (for $1.99), which keeps the latest 2,000 tweets. Fastweet Live (iTunes link) is a good solution if you search for specific keywords or hashtags. The app then displays just the relevant tweets dynamically, which makes sense during an event or if you want to stay informed continuously on a current hot topic or a specific news item (demo video).

The next TokyoCamp will probably take place in April. Thanks to all attendees, startups and co-organizer KDDI Web Communications, and a sorry to the many people who couldn’t make it on the guest list this time!

Go to TechCrunch Japan’s Flickr account to see more pictures of the event.

Yesterday, California’s Chief Technology Officer, P.K. Agarwal, wrote that the government is using a crowdsourcing tool, IdeaScale, to get a consensus on the ideas to spur IT innovation around the California’s IT systems. IdeaScale, which is a crowdsourcing tool produced by startup Survey Analytics, is gaining serious traction as a crowdsourcing tool for government agencies. Currently, 23 agencies in the U.S. Federal Government are using IdeaScale to power crowdsourcing initiatives.

IdeaScale’s technology allows citizens to submit ideas to a site and then vote on their favorite ideas via a Digg-like voting system. The ideas that have the most favorable votes bubble to the top. Agencies can also participate in the discussion by commenting on ideas and posting updates, effectively creating a community around this ideation.

For example, the U.S. Department of State is using IdeaScale to crowdsource ideas and suggestions on policy. The Obama administration also used IdeaScale to solicit ideas from government agencies on its Open Government initiative last year. Of course, IdeaScale’s tool can be used for non-government initiatives as well. According to its website, the platform has been used by Microsoft, RedHat, Navteq and others.

President Obama’s government has been a fan of crowdsourcing, and has used similar tool Google Moderator to power citizen participation on Change.gov, and Town Hall meetings.

Every day I troll SEC Form D Filings to discover new startups, fundings and investments. I put everything I find into CrunchBase. For everyone else I give you the daily digest, a quick hit of the latest and greatest SEC Form D filings in the TechCrunch sphere:

Lagotek - Wireless Home Automation
Pinch Media - Mobile Analytics & Monetization
Space Pencil - Stealth Web Analytics
Precursor Energetics - Stealth

Flurry Analytics has been real busy this holiday season. They recently merged with Pinch Media to create the biggest (in terms of user base) mobile analytics platform on the market. Today, Flurry is announcing a partnership with comScore, Inc. to provide mobile analytics for comScore clientele. This will provide Flurry with a fresh new revenue stream and comScore with the ability to stay relevant with their analytics offerings to existing clientele.

Essentially, comScore, inc. has a large sales force and existing relationships with big brands that pay comScore to provide them with analytics. These analytics come primarily through panel data, in which comScore uses a sampling of users as a way to determine web traffic and usage data. By selling Flurry’s SDK to clients, comScore can remain relevant by providing mobile analytics on top of their existing web analytics package.

There’s been a bit of controversy around Ad.ly, which aims link up high-profile advertisers with celebrities on Twitter and then distribute links to marketing campaigns through the Twitter user’s tweet streams with full disclosure. Launched this fall, the startup has created an interesting way to use the viral nature of Twitter and celebrity reach to develop an advertising model.

Today, Ad.ly has launched analytics for its platform, letting marketers and Twitterati measure the impact of their advertisements and Tweets. Some of the analytics that Ad.ly can now provide to advertisers include user engagement, male and female segmentation, location, and sentiment analysis. Ad.ly has partnered with PeopleBrowsr, a startup that data mines Twitter, to provide the data to users. Ad.ly’s founder Sean Rad says the reasoning behind the new feature “provide Twitter users the data they need to become more prolific content creators.”

Here’s how Ad.ly works: Ad.ly’s platform is self-serve for both the Twitter users and the advertisers. So for example, an advertiser for Dell could choose which Twitter power-user to pitch their ad too and then submit a bid to a particular user. The celeb (or publisher) then approves or denies the request. Once the publisher approves the Tweet, the message is sent out via their account by Ad.ly. Each campaign requires the celeb to send out four Tweets over the course of a week. It’s important to note that each Tweet identifies Ad.ly and links to an online interactive campaign for a brand. Celebs are paid handsomely and advertisers get their reach.

Many have doubted Ad.ly’s model because advertisements within a stream could distort a celeb’s authority. The idea that celebs (and advertisers) would be monetizing their followers is questionable and has raised some interesting discussions.

Of course, Ad.ly is just one of several ways that Twitter can be used for advertising. Robert Scoble presented us with a compelling model for advertising on Twitter, called a Super Tweet. We know Twitter is going to be incorporating advertising of its own soon, but we don’t know what this will look like yet.

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